PUBLISHED WRITING:
A few examples of my copywriting work for Yankee Candle. Click on the image for a closer look.
For a more complete look at the catalogs, please download the pdfs.
For a more complete look at the catalogs, please download the pdfs.
|
|
|
|
In the spring of 2023, I wrote the copy for the launch of WoodWick ReNew, a sustainably-minded candle collection.
|
For the May 2023 catalog, I wrote the headlines and other supportive copy to promote meaningful gifts for making Mother's Day special.
|
In the Holiday 2020 Yankee Candle catalog, we acknowledged the reality of the pandemic and reassured our customers that the holidays would remain magical.
|
|
| |||||
Selected articles written for Different Leaf magazine. Click on an image to see the entire article. For a higher-resolution look, please download the pdf.
|
|
|
|
I described the making of a dispensary with a social justice museum for a Spring 2022 article.
|
For the Fall 2021 issue, I introduced our readers to VT's first CBD-infused restaurant program.
|
I delved into the complicated question of Kosher cannabis for the Fall 2019 issue.
|
|
|
| ||||||
Selected articles written for Take Magazine. Click on an image to see the entire article. For a higher-resolution look, please download the pdf.
I wrote the third annual "Artists to Watch" feature highlighting the talents of ten up-and-coming creatives. The artists were nominated by New England's top curators and museum directors.
|
This "quick take" introduced readers to the non-binary artist Ria Brodell, who I spoke with about their Butch Heroes project.
|
Take covered the cutting edge of culture, but I knew our readers would adore these astonishing, 130-year-old photographs of snowflakes — and the story of the farmer who captured them.
| ||||||
Selected writing samples from FamilyFun Magazine. Click on an image to see the entire article. For a higher-resolution look, please download the pdf.
Busy parents want projects that are inexpensive, easy, and fun. For the October 2014 issue, I worked with a craft developer to create simple costumes with hooded sweatshirts as their bases. All of the additions are removable, so the hoodie can be added back to the child's regular wardrobe after Halloween is over.
|
| ||||||||
FREELANCE WRITING:
|
|
|
|
I interviewed and photographed a local, eco-friendly dog groomer for the online magazine Innovate413.
|
I wrote about TV producer David Starr's journey to the vending machine business for Innovate413.
|
I explained SystemOne's highly-technical work in medical diagnostics for Innovate413.
|
EDITING WORK:
Jeff Wagenheim pitched a humorous, real-life first-person essay about instituting regular family meetings, testing out related advice from various experts in the field along the way. I worked with him to create a framework for organizing the article and sidebars, as well as reducing the original word count significantly.
|
As an editor, I collaborated with author Catherine Newman and five experts in creative thinking to produce a feature about raising creative children. The article went on to win a Folio: Eddie award for best feature in the parenting category.
| ||||
CRAFT DEVELOPMENT:
At FamilyFun, I collaborated with many wonderful crafters and bloggers to come up with ideas. Some of the projects were dreamed up and developed by me. Here's a Pinterest gallery of my craft ideas that made it to print.
At FamilyFun, I collaborated with many wonderful crafters and bloggers to come up with ideas. Some of the projects were dreamed up and developed by me. Here's a Pinterest gallery of my craft ideas that made it to print.